Having a Multi-Lingual website or implementing language translator feature on your website has lots of benefits !
You have seen many websites/ blogs, which let you consume content in your native language, by choosing your favorite language via a Language Translator feature.
For implementing this language translator feature there are many options available, but my today’s question is, why will you add a language translator feature into your website?
After hearing this, one definite question can arise in your mind. Which is, English is the most widely used language, so why there is a need to integrate this translation feature into your blog / website?
From an audience’s perspective, there are many benefits of it. Like,
Ease of content consumption
It’s the foremost reason, for which you should definitely implement this language translator feature onto your website.
Because you can’t be able to make your site popular if the process of consuming content is not easier.
Now you may ask, what do I actually mean by the ease content consumption? It means how easily readers can be able to understand the thought or objective of a content.
In this regard, how fast anybody can understand the thought behind an article is largely depend on the language on which the article is written.
If the reader understands the language better then it will be very easy, but if not then it will take time. So, in this circumstances language translator feature can help.
If you can give the readers an option like, if they want they can translate the content in their native language in which they are habituated.
Maybe you are very strong in English but in your mother tongue or native language you have a different kind of hold, and that’s the case for everyone.
So, if you include this language translator feature in your blog/ website, the overall process of content consumption for different people across the globe will be a lot easier.
Getting more native readers
That’s exactly what I was talking on my previous point. Let me elaborate it a bit further here.
Let’s say you are running an international blog. A Bengali reader has just visited your blog, although he/ she is very good in English but if there is an option of translating the article in Bengali, then it will give a different kind of feel.
Those who wants to read it in English, no problem, but if you want to read the articles in your native language then it will be a great addition. This feature basically creates a different kind of comfort zone.
So in this way using a simple language translator feature you will not only get dedicated readers but dedicated & satisfied readers.
Readers from different parts of the country/ world will feel at home
How this argument fits within this discussion? Let me give you an example, you have just come to a new country and the language in which people speak there is totally unknown to you.
In that circumstance if you find someone, who speaks and also understand your native language well then will you be happy or not?
Let’s say in a new city or country you have found a certain locality which matches with your culture & language, so will you feel great or not? Will you feel at home (to som extent) or not?
Definitely, right? So getting content in native languages also give that kind of feelings.
It increases interaction with the readers
When your readers will feel at home then definitely the interaction will increase manifold. Because when you start interacting with someone? When you feel a bit comfortable with that person, right?
Because when you start interacting with someone? When you feel a bit comfortable with that person, right?
That exactly happens here. So these are the benefits of adding a Language translator feature onto your website.
So, these are the benefits, that I think you can get as a reader, from a website which lets you read articles in your native language.