F**K what its (the name I have chosen) actual meaning will be & what people will think.
If this is just the thing which is stopping you then let me tell you one thing very frankly, you are not fit for starting a creative agency.
Because you know what, Creativity demands Boldness! If you are not so than you will never be able to thrash stereotypical mentality to introduce something path breaking.
Choosing a Strong Name for your Agency is the first lesson to you in this path of Dare & Boldness. If you fail in this very first thing, then just be assured that your creative agency’s future will be not so bright.
Now tell me if you are trying to remain inside your comfort zone for all the shitty social approval then how you can expect that you will be able give a disruptive idea to your client.
Never Bro never! You will never be able to give it, believe me. How can I be so sure? That’s why I had chosen this topic to write about.
Check out the title of this article once again if you haven’t noticed it clearly in the beginning. What it states?
It’s clearly telling you that if you (being a Creative Guy) are not being able to find a Bold name for your Creative Agency then it’s matter of doubt how courageously you will be able to take it forward.
Now you may argue, finding a name is the most crucial thing, yes it is but remember, creativity has no boundary & it’s radius is limitless.
When you are thinking a name for your upcoming Creative Agency then only sky is the limit. Entire world of language is at your help & you are still sweating.
F**k man just F**k traditional belief that your Agency’s name should follow certain rules and if you don’t follow that then the name will be of no use.
Let it seems like shit to those who doesn’t have any sense of creativity. To them anything outside of their traditional belief is worthless.
So what do you think those bunch on no one’s with no taste & sensibility will define the future of your creative agency?
No, never! Right? Then? Break all the stereotypes & think of such a name which will be Bold enough to spread your drive, passion & belief through itself.
Then your clients will also get an aura of pre determination & vibe of something eclectic which is waiting for them.
Just take an example of this Hot-Shot Creative Agency based in Stockholm with an Elite Clientele such as, Adidas, Reebok & many more. Its name is Animal.
What you were thinking? Now check out the quality of output they have produced. So that’s called Creative thrust which demands a limitless Boldness.
Do you think you have it? Then don’t sweat for wrong reasons, spend each & every droplet of it for creating something worthwhile.
Be a creative master. So don’t think; Act! Don’t follow the Rules, Break it & Make it.